Senior UX/Product Designer with extensive experience translating business requirements into user-centered designs for mobile, digital, and desktop applications that enhance visibility and drive growth. Managerial style is dedicated to fostering a design-centric culture through workshops, mentorship, and promoting experimentation within design teams. Passionate about improving application quality for enterprise and consumer solutions while managing the complete design thinking cycle from concept to prototyp‍‍‍

Senior UX/Product Designer with extensive experience translating business requirements into user-centered designs for mobile, digital, and dDesign Thinking | Design Sprint | Responsive & Adaptive Design | Visual & Product Design | Information Architecture | Storytelling | Wireframing and Prototyping | Design Systems | UI Kits | Visual Style Guides | UX/UI Audits | WCGA & W3C Standards | Agile Methodologies | Mentorship and Leadership | Project Management | Cross-Team Collaboration | SaaS | Interaction design | User-Centered Design | Feedback and Iteration | Accessibility Standards | Stakeholder Engagement | Journey Mapping | Team Leadershipesktop applications that enhance visibility and drive growth. Managerial style is dedicated to fostering a design-centric culture through workshops, mentorship, and promoting experimentation within design teams. Passionate about improving application quality for enterprise and consumer solutions while managing the complete design thinking cycle from concept to prototyp‍‍

·     Figma, Balsamiq, Sketch, Invision/Zeplin, Axure RP Pro, Drupal, Bootstrap, WordPress, Atlassian Confluence & JIRA
·     Adobe Creative Suite (Acrobat, Dreamweaver, Animate, InDesign, Illustrator, Photoshop, XD)
·     Apple (iMovie, Keynote, iWork, iPhone SDK), MS Office Suite, HTML5, CSS

·     Serve as the UX design lead for iNSpire AI, using artficial intelligence to streamline the SAFe Agile framework; create and grade Minimum Viable Products (MVPs), Low-Level Designs (LLDs), High-Level Designs (HLDs), and user stories for Verizon product owners.
·     Received Runners Up Awards for both 2021 LUXCE IDEAthon and 2020 Canvas Hackathon at Verizon.
·     Selected to collaborate with developers and stakeholders on the design of AGVR (Augmented Virtual Reality); lead a design team to create solutions for AR/VR applications, enhancing field engineers' ability to locate telecom equipment and boost productivity.
·     Co-founded an interactive design company, successfully building it from the ground up and establishing a strong market presence.

‍Team Leadership
‍·     Lead a UX team of designers on enterprise applications, conducting daily stand-up meetings to review project progress, design best practices, and feedback. Present concepts to team members and stakeholders, facilitating collaboration and idea generation.
·     Introduce, implement, and audit design systems; create and manage component libraries for UI assets and Visual Style Guides.
·     Mentor staff in effective interview techniques and survey design; encourage experimentation in design processes.
·     Present ideas and improvements for legacy applications and design systems to high-level stakeholders and directors.
·     Oversee code conversion from seven programming languages and Figma files into development code through iNSpire AI.
Design Thinking Cycle
‍·     Translate business requirements into user flows and design recommendations for digital, web, mobile, and desktop enterprise applications within Agile environments; plan and conduct user research and competitive analyses.
·     Define information architecture and create site maps for complex workflows; design low-fidelity wireframes and high-fidelity compositions, mockups, prototypes, and storyboards; develop personas, journey maps, and flowcharts.
·     Adopt a user-centered design approach through user stories, storyboarding, UX artifacts, and journey mapping.·     Measure KPIs such as click counts, time on task, cognitive load reduction, and clickstream metrics to identify improvement areas.
·     Ensure design system UI kit consistency with development, leveraging Storybook libraries.
Cross-Functional Collaboration
‍·     Collaborate with cross-functional teams to strengthen global business visibility, elevate brand identity, enhance engagement, improve product and service quality, and achieve sustained competitive growth.
·     Work with developers, stakeholders, and users to conceptualize designs; conduct interviews with clients to understand goals.
·     Develop design operations for designers, including a UI kit, utilizing Verizon styling to create a comprehensive digital library.

‍Project Management
‍·     Served as the lead designer for new applications for Conduent and State Farm. Designed all aspects of the Conduent Automated Platform, enabling users to access multiple applications through a unified user interface, improving efficiency and user satisfaction.
·     Shared design concepts and functionalities by migrating low-fidelity wireframes into high-fidelity compositions and prototypes.
Design Thinking
‍·     Developed comprehensive UX artifacts, including personas, journey maps, site maps, flowcharts, surveys, and interviews, while establishing brand guidelines and style guides to ensure design consistency.
·     Produced low-fidelity to high-fidelity wireframes, ensuring clarity and alignment with user needs throughout the design process.
·     Conducted prototyping and user testing of wireframes, gathering actionable feedback on navigation and visual hierarchy, and refining user flows through sketches, Adobe XD, and application prototypes

Strategic Leadership
‍·     Collaborated closely with the Executive Director and Executive Vice President to lead the development of a global Unified User Interface (UUI) across 29+ applications, enhancing user experience and consistency.
·     Served as SME in HTML5, CSS, JSON, Content Management Systems (CMS), and JavaScript, facilitating seamless collaboration.
·     Produced a comprehensive range of design deliverables, including wireframes, sitemaps, and screen flows/process diagrams.
Design and Architecture
‍·     Utilized Balsamiq for rapid wireframing and Sketch and Axure to create high-fidelity prototypes, streamlining design process.
·     Created, maintained, and organized a component library for UI assets and a visual style guide, ensuring design consistency.
·     Operated in an Agile environment, leveraging tools to manage tasks and streamline collaboration with cross-functional teams.
·     Achieved proficiency in Adobe Creative Cloud, designing icons, high-fidelity mockups, and layouts that enhance user engagement.

·     Partnered to establish a new office in Montclair, significantly expanding client acquisition and enhancing business opportunities.
·     Developed comprehensive branding strategies to elevate the company's profile and attract new clients.
·     Acquired subject matter expertise in HTML5, CSS, JSON, Content Management Systems (CMS), and JavaScript.